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Reference: https://trailheadacademy.salesforce.com/certificate/exam-mc-email---MC-202
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Salesforce Marketing cloud email specialist Certified Professional salary
The average salary of a Salesforce Agile Analysis certification
- England - 62,432 POUND
- India - 14,42,327 INR
- Europe - 62,047 EURO
- United State - 95,123 USD
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These are following steps for registering the Marketing-Cloud-Email-Specialist Exam. Step 1: Visit to Webassessor Exam Registration Step 2: Signup/Login to Webassessor Step 3: Select the onsite proctored or online proctored delivery method of Certification Exam Step 4: Select Date, time and confirm with a payment method
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Salesforce Marketing-Cloud-Email-Specialist Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Marketing Automation | 26% | - Build the appropriate Journey Builder solution - Recommend the appropriate marketing automation solution - Build the appropriate Automation Studio solution |
| Content Creation and Delivery | 24% | - Create and customize an email message to meet customers' needs - Recommend Marketing Cloud tools to use when preparing an email for send - Configure send settings to meet the customer requirements - Organize and manage email campaign content |
| Subscriber and Data Management | 26% | - Understand concepts of subscribers, profile center, and subscription centers - Manage subscriber data (Lists vs Data Extensions) - Configure Contact Builder and Audience Builder |
| Insights and Analytics | 14% | - Evaluate email campaign performance and data - Understand tracking and reporting metrics (e.g., Open Rate, Click-to-Open Rate, Bounces) |
| Email Marketing Best Practices | 10% | - Evaluate elements and techniques of email marketing to design effective emails and email programs - Differentiate elements of an email that can impact message deliverability - Demonstrate appropriate and effective subscriber acquisition and retention methodologies |
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