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Salesforce MC-202 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Email Specialist Sample Questions:

1. Northern Trail Outfitters (NTO) wants to send out three emails In Automation Studio. However, NTO wants to ensure each email is fully sent before the next email begins sending.
How should the automation workflow be built to accomplish this?

A) Add each Send Email activity to different steps in an automation.
B) Include a Verification activity between each step of an automation.
C) Add each Send Email activity to a single step in an automation.

2. A marketing intern forgotto remove [For APPROVAL] from the subject line before sending an email to the company's largest audience.
Which feature, if configured, should provide a warning prior to sending?

A) Content Detective
B) Subject and Preheader Validation
C) SubscriberPreview and test Send

3. Northern Trail Outfitters (NTO) has an upcoming campaign with a call to action to shop its newNTO outlet store. The campaign will need to send upto three emails but stop sending to each specificsubscriber once they have made a purchase at the NTO outlet, and provide reporting on the success of the campaign.
Which Journey Builder component addresses the two requirements of this campaign?

A) Decision Splits
B) Goals
C) Exits

4. Within Datorama reports for Marketing Cloud, a marketer would like to create new set of report for the organization thatare custom and not available within the perconfigured reports.
What should be created to achieve this?

A) A Dashboard
B) A collection
C) A Dimension

5. A healthcare company imports its patient portal registrations at the parent level business unit (BU).
Themarketing team would like to ensure individual office locations have access to this data without giving access to the parent level BU.
What should the marketing team do in Automation Studio to ensure data is available at the child BU level?

A) Create automations that import the data directly into the child BUs to bypass the parent level BU.
B) After the file import, use the transfer file activity to move data into data extensions in child BUS.
C) After the file import, use the filter activity to populate shared data extensions that are available to child BUs.

Solutions: