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IBM C2080-470 Exam Syllabus Topics:

IBM Unica Campaign V8.5 Sample Questions:

Question 1

In a Unica Campaign deployment there is a requirement to increase the HTTP inactive session timeout from the default 30 minutes to 60 minutes. This can be accomplished by changing the session-timeout parameter in which of the following files?

A. web.xml in the Campaign war file
B. config.xml under <CAMPAIGN_HOME>/conf
C. campaign_navigation.xml under <CAMPAIGN_HOME>/conf
D. jaas.config under <CAMPAIGN_HOME>/conf

Question 2

A user needs to use a list of clients in a flowchart that does not exist in the database, but only as a Microsoft Excel .csv file. This flat file must be mapped into the Unica Campaign flowchart as a:

A. fact table.
B. dimension table.
C. general table.
D. base table.

Question 3

A customer has been frustrated with the inflexibility with their current Unica Campaign solution. it involves many hours of repetitive data entry work. Campaign's current configuration does not reflect how the customer actually does business. Most importantly, 95% of every attribute is a hidden static offer attribute which causes a time-consuming and repetitive workflow.
What recommend changes will eliminate much of the repetitive work required for the customer's offer?

A. Parameterize offer attributes in the template so the attribute default value can be changed depending on the created offer. Finally, when the offer containing the parameterized attributeis associated with a cell in a flowchart, the user can accept or change the default value entered for the offer.
B. Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes can become cell level attributes which can be managed through a campaign TCS. Increase the use of parameterized offer attributes to allow for easier administration of offers and increased usability.
C. Redesign offer so they can moved from static offer to a smart offer list. Set up the smart offer lists to be the contents of a particular folder, then the customer can simply add or remove offers to and from that folder to modify the offers given out each time a Campaign is run.
D. Use the Campaign's target Cell Spreadsheet (TCS) in a top-down method. Define the Target Cells and offers, and then add the flowcharts and assign the target cells as needed.

Question 4

A client's base selection table in the database uses more than one column to indicate a specific audience record. Is this a problem for the Unica Campaign system?

A. No, any number of columns can be used to determine an audience.
B. Yes, multi column keys create performance limitations and should be avoided.
C. No, as long as one column is of a numeric data type.
D. Yes, only one column can be used within an audience.

Question 5

A user is designing a Campaign flowchart. The user wants to retrieve and use a derived field which was saved in a previous Campaign. Which of the steps below is correct to achieve this task?

A. Retrieve the expression from the Stored Derived fields directory from the Options menu.
B. Search the previous Campaign and copy the required derived field expression.
C. Retrieve the expression from the Stored Derived fields directory in a Select process box.
D. The user cannot retrieve derived field expressions saved in other Campaigns.

Solutions: