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Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Analytics Administration & Deployment18%- Implementation & Maintenance
  • 1. Monitor and optimize query performance
  • 2. Use Dashboard Inspector and Publisher
  • 3. Manage versioning and deployment
Topic 2: Data Layer23%- Data Sources & Integration
  • 1. Define datasets and map Salesforce objects
  • 2. Extract, load, and prepare data using Data Manager
  • 3. Use Dataflows and Recipes for transformation
- Data Management & Optimization
  • 1. Resolve data sync and refresh issues
  • 2. Optimize dataset performance
  • 3. Implement data modeling and relationships
Topic 3: Einstein Discovery22%- Deployment & Usage
  • 1. Monitor and maintain model performance
  • 2. Interpret results and recommendations
  • 3. Embed predictions in dashboards and Lightning pages
- Model Building & Configuration
  • 1. Prepare and assess data for modeling
  • 2. Train, evaluate, and refine models
  • 3. Select prediction type: numeric, binary, multi-class
Topic 4: Dashboard Design & Development25%- Design Principles
  • 1. Design for mobile and Lightning compatibility
  • 2. Apply best practices for usability and performance
- Build & Configure Dashboards
  • 1. Implement bindings, filters, and interactions
  • 2. Use SAQL for advanced queries
  • 3. Create lenses, steps, and visualizations
Topic 5: Security & Access12%- Sharing & Permissions
  • 1. Implement row-level security and inheritance
  • 2. Configure app, dataset, and field-level security
  • 3. Manage user and group access

Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:

Question 1

The CRM Analytics consultant at Universal Containers notices that some users have access to sensitive data and dashboards they should not have access to in the Manager's app.
How should the consultant fix the problem?

A. Apply data encryption using Salesforce Shield.
B. Create separate apps, datasets, and dashboards, and share them with the proper users.
C. Develop separate dashboards and datasets and put them in the Manager's app.


Question 2

Universal Containers has a single dataset that contains the attainment and commission fields for all sales reps.
Each sales rep should be able view the attainment data for each rep in their division. Each repshould only be able to see their own commission data.
Which option should a CRM Analytics consultant use to enforce this requirement?

A. Utilize a single dataset and apply security predicates and/or sharing inheritance.
B. Add the sales organization to the attainment dataset access list to be able to view commission data.
C. Create separate datasets for attainment and commission, and apply security Predicates and/or sharing inheritance.


Question 3

At Universal Containers, a dashboard is built to track sales metrics. The Opportunity amount field has conditional formatting added - it turns green for closed won and red for closed lost.
How should a CRM Analytics consultant enhance the dashboard design to become more accessible to users with color vision challenges?

A. Make the numbers bold to emphasize whether it is won or lost.
B. Position Alt Texts next to the KPIs to make itmore understandable.
C. Add up and down arrow next to the KPIs to make it more understandable.


Question 4

What is a benefit of introducing a second local connector?

A. Better maintenance by having a connector per recipe
B. Better performance by syncing data according to the refresh necessities
C. Better deployment management between sandboxes and production environment


Question 5

Cloud Kicks uses CRM Analytics for its sales reporting. A new manager needs access to CRM Analytics to see specific dashboards.
How should the system administrator give access to the Analytics
Studio app in the App Launcher?

A. Change the profile of the user to one that has access to the Analytics Studio.
B. Share the Analytics Studio app to the user's profile.
C. Assign the CRM Analytics User permission set to the manager's user.


Solutions:

Question 1
Answer: B
Question 2
Answer: C
Question 3
Answer: C
Question 4
Answer: B
Question 5
Answer: C

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