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WGU VPC2Data-Driven Decision MakingC207 Sample Questions:

1. Which type of study is also known as a quasi-experimental study?

A) Blind study
B) Hypothesis testing
C) Observational study
D) Content validity

2. A digital marketing manager wants to determine whether conversion rates from the company's latest email campaign are about the same as the industry average or significantly different. Which statistical concept should be used to measure the data set?

A) Median
B) Standard deviation
C) Bell curve
D) Mean

3. Which graphical representation depicts the steps that compose a process?

A) Control chart
B) Scatterplot
C) Histogram
D) Flowchart

4. A hospital wants to increase revenue by performing more surgeries each day. This can be accomplished by reducing the turnaround time between surgeries in operating rooms. What is this objective an example of?

A) A departmental income statement
B) A key performance indicator
C) A managerial directive
D) A balanced scorecard

5. Research data indicate 95% confidence in a study in which subjects who were shown a product advertisement exhibited brand awareness compared to a control group who did not see the advertisement.
What can be concluded from this study?

A) The advertisement was effective in building brand awareness.
B) The advertisement was effective in increasing sales.
C) Five percent of the subjects did not like the advertisement.
D) Ninety-five percent of the subjects liked the brand.

Solutions: