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SAP C_TCRM20_70 Exam Syllabus Topics:

SectionObjectives
Sales and Service Processing- Sales cycle in SAP CRM
  • 1. Lead and opportunity management
    • 2. Order and contract processing
      - Service management
      • 1. Service requests and complaints
        • 2. Service orders and processing
          Marketing Fundamentals- Campaign management
          • 1. Campaign execution basics
            • 2. Target group definition
              Master Data Management- Business partner concept
              • 1. Account and contact management
                • 2. Relationships and roles
                  Interaction Center- Interaction handling
                  • 1. Channel integration basics
                    • 2. Customer interaction processing
                      SAP CRM Basics and Architecture- SAP CRM system architecture overview
                      • 1. CRM WebClient UI architecture
                        • 2. CRM middleware and integration concepts

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