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Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. Which component allows creating customer behavior summaries across data views in Adobe CJA?
Response:

A) Summary Table
B) Calculated Metric
C) Attribution Model
D) Segment Overlap

2. Your company runs several promotional campaigns throughout the year. When reviewing the annual campaign performance report, your manager notices that only Q4 campaigns are visible. After investigating, you realize that the report was configured to use a static date range. What action should you take?
Response:

A) Change the date range filter to include the entire year.
B) Apply campaign filters for all active promotions.
C) Enable real-time report updates.
D) Recreate the report using calculated metrics.

3. Which features support real-time data analysis in Adobe CJA?
(Select two.)
Response:

A) Data Retention Policies
B) Profile Data Management
C) Real-Time Data Sync
D) Event Processing Engine

4. What are the supported export file types for 'Send file now' or 'Send file on schedule' within a Customer Journey Analytics Workspace?
Response:

A) XML, XLS
B) XLS/XLSX, PDF
C) CSV, PDF
D) TSV, CSV

5. What is the order of governance operations for curated components (dimensions, metrics, filters, date ranges) that ultimately determines what a user can see in a Workspace?
Response:

A) Workspace-level curation and product profiles governance in the Adobe Experience Cloud Admin Console of curated components cross-synch to maintain alignment.
B) Workspace-level curation is a primary filter and overrides any product profile level governance of components in the Adobe Experience Cloud Admin Console.
C) Workspace level curation is a secondary filter that applies after application of product profiles governed components in the Adobe Experience Cloud Admin Console.
D) Product profiles have no impact on component visibility in Workspaces.

Solutions: