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Adobe Journey Optimizer Developer Expert Sample Questions:

1. A marketing operator from a financial organization is creating a tax information email to be sent during the summer break and wants to give the customer the option to unsubscribe from future communications.
By default, how will the customer consent data be handled once they unsubscribe from the communication?

A) Consent is handled by the Experience Platform Consent schema.
B) Consent is handled by the Experience Platform Subscription service.
C) Consent is handled by the Experience Platform Opt-out schema.

2. In the Experience Platform there are various forms of segmentation (batch, stream/edge).
Which definition best describes how batch segmentation works in the Real-Time Customer Profile?

A) Runs every 8hrs over all segment definitions regardless of how data is flowing into the Real-Time Customer Profile.
B) Runs every 24hrs over all segment definitions regardless of how data is flowing into the Real-Time Customer Profile.
C) Runs every 24hrs on only batch qualified segment definitions regardless of how data is flowing into the Real-Time Customer Profile.

3. A marketer reports that clicks on the main image in an email are not being tracked. What are two possible reasons for this? (Choose two.)

A) The "Open Tracking for email" option is disabled for the email.
B) The Tracking Type on the link is set to "Never".
C) Link tracking is enabled, but the link does not have a Label.
D) The "Click Tracking for email" option is disabled for the email.

4. A developer is in the process of creating a new Email Message, which will render different versions of the email for each of the Gold, Silver, and Bronze Loyalty members when they receive it.
How would the developer accomplish this in Adobe Journey Optimizer?

A) Enable a Rule in the Collection, so that the Loyalty Tier Segment is used in the rendering of the Email Message.
B) Create a Landing Page for each Loyalty Tier, including the link to the Landing Page in the Email Message.
C) Create an Offer Decision, which contains separate offers, based upon the customer's loyalty level.

5. While creating the segment in the segment Ul, the developer noticed that a schema field is not visible in the attribute list, but the same field is available in the profile schema.
What can the developer do to make it available in the attributes to create the segment?

A) Select "Show all schema fields" in the settings
B) Select "Show all attributes" in the settings.
C) Select "Show full XDM schema" in the settings

Solutions: